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#2020stories – Ola Ayoub, Canadian Conference On Medical Education

#2020stories – Ola Ayoub, Canadian Conference on Medical Education

I had the great pleasure to chat with Ola Ayoub, Conference Manager for the Canadian Conference of Medical Education (associated with the Association of Faculties of Medicine of Canada) on how she transitioned her LIVE conference to a VIRTUAL event, with only 6 weeks lead time.

Ola, the consummate professional, leaned on her existing skills as a seasoned event professional and her strong partnerships with partners to pull off a virtual offering for her 1500 attendees.

Take a listen to my 15-minute full-length interview with Ola Ayoub where she describes:

  • the 6 weeks between the decision to go virtual, to launching content to her delegates
  • the skills and mindset required to pull off such a feat
  • the incredible partnerships she had with both Freeman Encore and D.E. Systems to create this extraordinary experience
  • what advice she has for event professionals who are heading out to create similar experiences for their delegations.


Canadian Conference for Medical Education

Freeman Encore AV

Jamie Donaldson, Freeman Encore 

D.E. Systems

Connect with Ola on LinkedIn here.



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2020 event trends

2020 Event Trends!!


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